The Zenova logo is a metaphorical system carrying the wisdom of both East and West.

Outer circle is inspired by the traditional Chinese Shou (longevity) pattern, symbolizing harmony, continuity, and nourishment — reflecting the Eastern philosophy of balance and cyclical skin care.

Inner star is both a symbol of the door and its keyhole, as well as a reference to Nova — the new star — signifying brilliance, breakthrough, and renewal.

The central star has two versions:
→ the door remains unopened, the keyhole misaligned — symbolizing unresolved skin concerns, awaiting answers.
→ the key has aligned, the door unlocked — symbolizing the path to balance and renewal now revealed.


When the Eastern circle of longevity meets the Western star of rebirth, and when the hollow and solid forms shift in rhythm, the logo itself becomes a microcosm of Zenova’s worldview:

from mystery upon mystery to the gateway of all wonders — where the skin discovers its answers.